Everyone and their undead brother was participating in the gun and shooting industry “zombie pink-alanche” at SHOT Show 2012. From guns to gear to accessories to clothing, pink was on full display.

New from Smith & Wesson is the pink camouflage pattern M&P 15-22 pictured here. We’re all for it, mainly because Smith & Wesson is not following the “any color of your choice as long as it’s black or pink” route. They’re actually tracking closer to the “any color of your choice” route. New M&P 15-22’s are available in a broad variety of configurations and colors. Our favorite was the Magpul MOE customized version although the RealTree camo model will make an excellent woods gun. And it looks great.

Zombies were everywhere as well. From Zombie targets to edged weapons to cleaning kits (keeping your Zombie defense gun clean is a no brainer after all), everything you can imagine had a zombie specific version. A little much some say, but our take is different. If Zombie this and that brings more people into the shooting sports arena, we’re all for it. Simple as that.

Although we have yet to see a full pink Zombie on the trade show floor, we did spot a 3-dimensional bleeding Zombie target sporting pink lingerie. We’ll keep you posted on further developments.