Astroturf? Not. NSSF Breaks 10,000 Member Mark

The National Shooting Sports Foundation (NSSF) reports that it has recently surpassed the 10,000 member mark, reflecting strong industry support for its efforts.

No, these new members were not paid with a pack of cigarettes, bussed in to enrollment centers or counted multiple times. The best part? All of these new members are actually living. These are companies, media organizations and individuals who have made the effort to join, and pay dues, to support the industry.

As big as it is, the NSSF SHOT Show is only a small part of what the National Shooting Sports Foundation does for the industry.

As big as it is, the NSSF SHOT Show is only a small part of what the National Shooting Sports Foundation does for the industry.

“NSSF membership continues to climb because more industry connected companies, organizations and individuals are aware of the many ways NSSF works to promote, protect and preserve hunting and the shooting sports,” said Chris Dolnack, Senior VP and Chief Marketing Officer. “Such growth empowers NSSF to speak with a single, powerful voice on behalf of the industry inside the Beltway and in state houses across the country.”

To better accommodate the volume of membership renewals, the NSSF has changed their renewal terms. Now, renewal dates can be anniversary, rather than calendar date, driven. The NSSF membership team hopes that this change will speed up the process of distributing membership and renewal packets.

“We appreciate this incredible support,” said Bettyjane Swann, NSSF Director, Member Services, “and we similarly thank our members for their patience in awaiting their membership renewal packets. If a member has not received the packet and has any questions regarding this, they can certainly contact me.”

The NSSF offers a variety of membership types including voting, supporting, non-profit, retailer, range and individual media. Contact for more information.

Brownells 2012 Gunsmith Career Fair: Does Rifling Really Make Demons Fly Off The Bullets?

Continuing momentum for the gun industry was evident at the Brownells 2012 Gunsmith Career Fair. Attended by nearly 200 current and prospective gunsmiths and 50 exhibiting companies, Larry Weeks of Brownellscalled the event a great success. “I was particularly impressed by the professionalism of the attendees” noted Larry. “Many participants from various gunsmithing schools showed up dressed in official school shirts – the sense of pride was evident.”

Brownells hosts the annual event to help match prospective gunsmiths and employers and to provide cutting-edge educational seminars to the gunsmith community. Dozens of big name gun, reloading, tools, and accessory companies all gathered at the Des Moines Marriott Friday and Saturday, almost certainly sending local Department of Homeland Security staffers into apoplectic shock. Fortunately, no hospitalizations have been reported. Among others, representatives from Hornady, STI International, FNH, Caesar Guerini, Les Baer Custom, DSA, Berry’s Manufacturing, Cylinder and Slide,  Lauer Custom Weaponry, Forster Products, and Barrett exhibited at the event. And generous giveaways were abundant. Paul and Sharon Dressel put together a mountainous prize pack from their suppliers and their own stocks of premium gun stock blanks, Krieger Barrels brought over a dozen barrels, and Hawkeye gave away a $2,000 video Borescope system to one lucky gunsmith – just to name a few of the donations.

According to Larry, three major themes emerged during the event. First, nearly everyone was looking for CNC talent. That’s Computer Numerical Control. Sort of like HAL 9000 for guns. It’s a fancy way of defining the combination of computer aided design and computer aided manufacturing that allows gun makers to automatically link design and milling processes. Second, companies are hiring gunsmiths in record numbers. Some of the participating companies were looking for hire a dozen or more gunsmiths – each – and that’s a great indicator of the continued health of the industry. Last, the professionalism of the students continues to increase with each passing year. More and more people are getting into gunsmithing as a vocation and the serious commitment shows. Another great sign for the shooting industry.

As an example of the type of content featured at the event, the folks from Hawkeye Precision Borescopes put on a session showing students how Borescope technology, integrated with personal computers, allows today’s gunsmiths to create a customer ready video showing the interior of their rifle barrels. What a great way to sell barrel conditioning or replacement services. Please use these devices for gun barrel analysis only, no medical procedures allowed! Oh, and Hawkeye generously donated a $2,000 video Borescope setup. Sometimes it’s nice to be a gunsmith.

Perhaps the most important item learned at this years event came from John Krieger of Krieger Barrels. During his keynote speech, John  confessed that when you get right down to it, no one really knows why one barrel shoots better than another. They can use the same metal stock lot, air gauge the barrels, find perfect matches, and one will somehow shoot better than another. Fortunately John offered up an explanation for this. Back in the day, somewhere around 17,358 B.C. or thereabouts, when rifling was invented, some believed that the rifling spun the demons off of the bullets, thereby making them more accurate. Apparently some demons hang on with more gusto than others. We still use that excuse here when accuracy suffers…

If you are interested to learn more about the annual Gunsmith Fair, check out the site.

Strutting and Rutting

Strut and Rut Energy Drink

Strut and Rut Energy Drink

Strut and Rut – A new energy drink aimed at outdoors-people. Let’s hope it doesn’t inspire namesake behavior by its consumers. I suppose we’ll know for sure in about 9 months.









Iron Horse Iron Holster


The folks at American Rogue recently emailed us a video highlighting their Pistol Holster Belt for the Modern Iron Horse Cowboy. The product is actually not a holster per-se, but rather a belt plate to which you can attach a standard holster and magazine carriers. We suppose the idea is to attach your standard holster and gun to the Pistol Holder Belt while Easy Riding and then re-attach to your belt when you arrive at your destination.

We’re thinking that since the product is aimed at Iron Horse Cowboys, the rig needs to be extended to handle a Mare’s Leg from Henry Repeating Rifles. Now that would round things out and provide some nice balance on the other side of the bike.

Henry Mare's Leg

Henry Mare's Leg

We’re going to contact American Rogue about getting an eval unit for testing and review. One minor issue is that we don’t own a Harley, so of course we’ll have to ask the good folks at American Rogue to supply us with a loaner bike. If you all could send us a Harley Davidson Soft-Tail Cross Bones for a year or so that would be much appreciated!

Devaluing the Dollar…

Devalued money

Devalued money

So my daughter and I are all alone this weekend. Wife and son are both out of town. We got a little bored and decided to go to the range. And shoot money.

More specifically, we wanted to see how hope and (holes in) change fared against the CZ 513 .22LR bolt action rifle with different types of .22LR ammunition.

It has come to our attention that we have inadvertently devalued the money supply.

We were just plinking and had no idea that we might have accelerated a complete meltdown on the US financial system. We apologize in advance for any inconvenience that may cause. Umm. Sorry. Our bad.

The CZ with a Pride-Fowler 6x40mm scope did a pretty good job with CCI Stingers. Learn more about the CZ 513 at If we did in fact destroy the economy, you might need one sooner rather than later.

Free Gun With Satellite TV!

It’s nice to live in states where ‘pantywaist’ is not in the local vocabulary…

Electronic stores in two states offer free guns | Reuters

Cheaper Than Navel Lint Files Chapter 11

Navel Lint Fluff

Navel lint fluff collected by librarian Graham Parker

In a prepared statement released today, upstart online shooting sports discounter Cheaper Than Navel Lint announced that it has filed for bankruptcy protection.

Few industry insiders were surprised today by Cheaper Than Navel Lint’s bankruptcy announcement. While company leaders have always expressed confidence, few outside the firm were optimistic about the company’s ability to compete with established online shooting supplies retailer Cheaper Than Dirt, America’s Ultimate Shooting Sports Discounter.

“We thought we had a really good business model” stated the company’s CEO, Michael Bloomberg. “From day one, our objective was to compete head on with Obviously dirt is pretty cheap, but we thought there was room for improvement. After all, dirt is not free and some people even pay for it. We were pretty optimistic that we could find something even cheaper than dirt and use that as the foundation of our marketing campaign.”

According to early investor, librarian Graham Barker, the idea to form the company came to him after years of collecting his own navel lint. “When the people from the Guinness Book of World Records declared my 26 year old collection of navel lint as the world’s largest, I started thinking about ways to turn a profit from my creepy habits.” stated Barker. “It was pure chance that I met Michael Bloomberg at an infomercial product convention. Once he told me of his search to find something cheaper than dirt, I knew we had the foundation for a great partnership.”

After 18 months of operation, the firm failed to make any product sales, which ultimately led to the bankruptcy filing. “I’m ready to give it another shot” stated an upbeat Bloomberg. “Next time we’ll probably go with a marketing campaign that’s a little less disturbing though.” Trounces In First Quarter Of Operation the future of guns online

Today, CEO Ben Cartwright announced dramatic market share increases over arch-rival On the companies quarterly analyst call, Cartwright explained that recent research indicates that enjoys a 99.94% market share of the gun enthusiast online community market compared to GunDown’s .06% share.

Admittedly, the competitors have slightly different target audiences.’s mission is to “provide prospective, new, and experienced gun enthusiasts with a one-stop destination to share, discuss, review, and compare guns with confidence.” On the other hand, caters to a more metrosexual audience, including men who wear scarves during the summer, cry during Oprah re-runs, and get periodic bikini waxing. “Our audience is actually more inclusive than that” explained CEO Al Franken. “We cater to all sorts of pantywaists regardless of whether they live in metropolitan areas or not.”

Al Franken Air America

Al Franken Air America’s market dominance highlights Franken’s second major media failure. Previously, Franken was instrumental in the fall and subsequent bankruptcy of admittedly leftist radio program, Air America. “I don’t know why you guys keep bringing up Air America” whined Franken. “It wasn’t our fault that people didn’t know better than to listen to our program. I bet Rush Limbaugh and the vast right wing conspiracy are behind this thing too. It’s just not fair, and as a United States Senator, I am going to introduce legislation to stop this nonsense.” anticipates a bright future and has garnered an impressive early following.  “Having perhaps the largest online gun comparison database in the world really helped start an interactive community” explained spokesperson Veronica Corningstone of Laura Burgess Marketing. “We were pretty firm in our belief that having actual data as the foundation of our offering would be of value to our users. Plus, our users can actually read, which has proved to be a tremendous competitive advantage over”

Smith & Wesson Market Cap Exceeds GDP of Micronesia

Today, Smith & Wesson (SWHC), long time maker of firearms and accessories, has experienced a meteoric rise of its share price over the past six weeks, resulting in a total market capitalization greater than that of the Federated States of Micronesia.

Ben Cartwright - Bonanza

CEO Ben Cartwright

“We could not be more pleased with the recent share price growth” said Smith & Wesson CEO Ben Cartwright. “We’re up 87% just since the election. We’re not growing quite as fast as the list of Paris Hilton’s ex-boyfriends, but we’re getting darn tootin’ close.”

In related news, Ruger Firearms (RGR) has posted gains of 66% during the same period. Matt Dillon, Executive Vice President of Business Development and Law and Order, notes “That endorsement deal we did with Barak Obama last summer really paid off. We got a fistful of dollars out of that one for dang sure.”

Not everyone was as pleased with the news. Rahm Emanuel, White House Chief of Staff commented “The whole business
success thing is kind of upsetting. Here we are working really hard to gen up a huge crisis so we can ram our outrageous agenda through Congress, and this kind of good news is just no help at all. Even worse, with all these people buying guns the past few months you would think they didn’t trust us.”

Neither CEO would comment on rumors of a hostile takeover of the Island States.

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